Daniel Mangena
Case Study
Overview
Dan Mangena is a best-selling author, entrepreneur, philanthropist and public speaker. He is completely self-made and has spent decades perfecting his world-class coaching methodology. His books, podcasts, events & retreats continue to help captains-of-industry and private individuals alike live an abundant, joyful, purpose-driven life. He offers many unique and effective free tools via his website. Through his motivational speech, Daniel shares his vision of empowerment and joy. The books he has authored, his “Do it With Dan” podcast series (which is available on all major platforms), regular blogs, published articles and worldwide workshops; have all helped thousands across the globe.
Daniel is also a voracious reader, publicly documenting his challenge to read a book every week. He loves to travel, write and perform as a singer-songwriter, and practice Kundalini yoga, meditation, and Brazilian Jiu-jitsu. He is also an outspoken promoter of entrepreneurial philanthropy, as well as an ambassador for the Mangena Foundation (in addition to working with several charities across the globe).Strategy
- Create a well written SEO optimised press release about Daniel.
- Leverage Daniel's story and work achievements along with our network of connections to get him featured in major publications.
- Improve Google search presence for a variety of keywords through the article .
- Boost brand credibility and authority by positioning Daniel as an expert in the industry.
Results
- Got Daniel featured on some of the world’s biggest media outlets including Yahoo and Affiliate Sites of ABC, NBC, CBS and FOX.
- Established his Google news presence.
- Tremendously boosted press exposure, brand credibility, and Google search presence.